• Amanda Jagoditsh

INITIALISTE


Kérastase Top 10 Best Seller List - #6

INITIALISTE

Advanced Scalp and Hair Concentrate

Transform your hair in just 7 days with Kérastase's Top 10 Best Seller, Initialiste. This skincare-inspired super serum provides total hair beauty by strengthening the hair fiber & adding substance, softness and shine. Visit the salon today and talk to your stylist about how you can add Initialiste into your hair care regimen! #Kerastase #KerastaseTransforms


BENEFITS Transform your hair in 7 days with Initialiste. Our 1st skincare-inspired super serum that acts on the four attributes of total hair beauty: 1. Strength 2. Shine 3. Softness 4. Substance

9 out of 10 women* saw a visible difference in their hair texture after one week. With continued usage, your hair stays healthier from root to tip allowing it to grow longer† with 93% less breakage.** The new Must-Have for all hair types. Maximize the potential length of your hair. Keep it longer and stronger as it grows.† 89% agreed that their hair is SHINIER 87% felt that their hair is thicker with MORE SUBSTANCE 86% felt that their hair is STRONGER and SOFTER to the touch *Consumer use test over 7 days **In a brushing test compared to a non-conditioning shampoo †Reduces breakage so hair can grow longer Lightweight, silky texture Absorbs instantly without residue Fresh and delicate fragrance Targeted pipette application


KEY TECHNOLOGY

  • This powerful and perfected blend of ingredients gives hair optimal nourishment. Hair fiber resilience and elasticity are improved throughout its length with shine and softness. SP94: Comprised of similar essential molecules found in a healthy hair fiber Readily absorbs into the hair to help enhance hair fiber’s resilience Reinforces hair structure and strength throughout its length CERAMIDES: Reduce breakage by strengthening hair fiber’s internal cement CONDITIONING AGENT: Nourish and soften hair fiber GREEN TEA EXTRACT: Antioxidant protection




#Kerastase #KerastaseTransforms #KerastaseUSA

#Kerastase

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